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Insurtech · B2B2C APIs · Product Transformation

Walnut Insurance

Post-Seed Product Leadership and Dual-Track Scaling

Took over product leadership post-Seed, professionalized engineering cadence, and built the scalable digital broker foundation that positioned the company for Series A.

Walnut Insurance

Scope & Responsibilities

  • •Transitioned product operations from founding team to a scalable model
  • •Led roadmap execution for D2C broker and B2B2C partner API tracks
  • •Realigned engineering priorities around partner revenue drivers
  • •Redesigned end-to-end digital purchase experience for conversion
  • •Architected carrier API integrations for real-time quoting

Key Features

  • •Direct-to-consumer digital broker experience
  • •Embedded B2B2C API distribution layer
  • •Real-time carrier quote integration workflows
  • •Optimized onboarding and purchase conversion flows

Technology Highlights

  • •Application Programming Interfaces (API)
  • •B2B2C

Technical Considerations

  • •Balancing compliance, carrier constraints, and speed of delivery
  • •Maintaining partner reliability while iterating consumer UX
  • •Roadmap governance around measurable revenue impact

Outcome

Improved time-to-market by 18% and drove 25% revenue growth while delivering the technical foundation needed for Series A readiness.